Builder Settings

App Identity

Configure your app’s core branding and packaging identity, including naming, icon, and splash behavior used across preview and deployment readiness checks.

RequiredApp name + icon

These are the minimum values for identity completeness.

OptionalVersion + business name

Useful for release operations and business context.

AssetsIcon and splash

Choose whether splash reuses app icon or uses a separate image.

What it does

Identity values this section controls

App naming

Sets the primary app name shown across branding, auth context, and deployment-related metadata.

Business context

Stores business name for operational and customer-facing contexts where business identity is shown.

Version metadata

Tracks app version context for release workflows and environment checks.

Visual identity assets

Defines icon and splash behavior used during app launch and branded presentation.

Builder setup

Configure identity in five steps

Where to configure

  1. Open App Settings & Deploy.
  2. Open App Identity.
  3. Set app name and app icon.
  4. Optionally add version, business name, and splash settings.
  5. Save changes.

Recommended practice

  1. Set identity before configuring deploy-related steps.
  2. Use production-ready icon assets early.
  3. Keep naming consistent across app and business contexts.
Tips

Common mistakes to avoid

Skipping required fields

App name and app icon should be set first to avoid readiness blockers later in deploy setup.

Inconsistent naming

Keep app and business naming aligned so receipts, auth copy, and operational views stay clear.

Late asset replacement

Swapping icons late can create inconsistent previews; finalize identity assets early in the build cycle.